Goals of the International Competition Network

We believe that the organization of a National Competition for Terroir Products allows to establish a positive competition between different products of the same country by triggering the different regions and territories ‘participation.

Thanks to this tool, the stakeholders responsible for value chains structuring and for promoting local products can enhance the know-how of local producers and bring them closer to consumers, while ensuring a continuous improvement in the quality of these products and facilitating their market access.

Positive competition among different products

Stimulating the participation of all regions

Adding value to the producers’ know-how

Linking producers and consumers

Guaranteeing a continuous quality improvement